Best Sellers

Rio Bear – 25cm Plush Toy Overalls Edition
$54.66

With denim overalls and a curious little face, Rio Bear looks like he’s just stepped out of a storybook. At 25cm tall, he’s the perfect size for small hands, big imaginations, and all-day adventures.

Choose a color that feels like your Leo — or collect a few to start a very cosy bear family.

Annie Bunny 23cm Plush Toy
$56.66

Meet Annie Rabbit – your gentle little friend designed for comfort, warmth, and cuddles. Standing 23cm tall, this ultra-soft plush toy features a sweet, calming expression and an incredibly cosy texture, making her the perfect soothing companion for little ones and adults alike.

Key features:

Height: 23cm – just the right size for hugging and carrying

Ultra-soft plush material – incredibly smooth and gentle to touch

Calming, sweet-faced design – perfect for soothing and comfort

Lightweight and huggable – ideal for bedtime, travel, or everyday snuggles

Great for reducing anxiety – a warm friend to hold

Whether you're looking for a comfort toy for a baby, a calming gift for a child, or a soft, warm friend for yourself, Annie Rabbit is here to bring gentle warmth and peaceful snuggles.

18cm Soft Toy Daisy Bunny
$46.88

The 18cm Soft Toy Daisy Bunny is an irresistibly cuddly companion measuring just the right size for small hands, backpacks, or bedside cuddles; it comes in seven charming patterns, so you can pick the personality that best fits your little one. Lightweight and easy to clean, the Daisy Bunny is a delightful gift or keepsake that brightens nursery décor while promising comforting companionship for toddlers and collectors alike.

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Who we are

CuddleNook is a New Zealand plush brand built around one simple belief — that everyone deserves a moment to let go.

We make companions that sit beside you, not just on a shelf. Each one carries the spirit of where we come from: a place that doesn't rush you, where softness is never something to apologize for.

Let yourself go soft.

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In a world that keeps asking you to be more —CuddleNook is a quiet insistence that you are already enough.